Archive for the ‘research’ category

Cartoons and environmental pollution!

March 11, 2009


In our cartoon genres we have some social cartoons which are teaching our kids how to behave in good manner. They also teach how to be safe and sound means personal hygiene. And I must say, these cartoons are doing really a good job because most kids are following whatever they are saying. The interesting thing is these same kids are not listening to their parents, who tell the same things as cartoons!

I analyzed that most kids prefer what the cartoon says or the message of the cartoons rather than their parent, though they are saying the same things. After realizing this truth, one thought came to my mind. Why don’t we aware our kids about environment pollution? I think there is no such cartoon that shows the effect of global warming or how can we contribute to lead sustainable and pollution free lives.

Yes, there are some cartoons that show the science fiction means the lives of humans after the destruction of earth. Instead of this, can’t we show our kids how the world is affecting because of pollution or how can we reduce pollution?

I strongly believe that if we made this type of cartoons, our kids will listen to the cartoons and will maintain sustainable lives. Because most cartoons lovers love to be encouraged by the characters of cartoons, not by their parents!      


Part3: cartoon addiction in Bangla newspaper

March 6, 2009


As I mentioned before that I will come with some research or report about cartoon addicted people. Today I am writing about a report by SHIKHTI SANY titled “ARE CHILDREN WATCHING TV TOO MUCH?” published on March 3, 2009 in “NAKSHA”, the lifestyle tabloid of the “PROTHOM ALO”, one of the popular newspapers of Bangladesh. Though the report talks about excessive watching television, the reporter focuses on watching cartoons. He blamed parents to make their kids this type of habit. Besides this, he referred one of the professors of the psychology department of Dhaka University and one of the writers of Bangladesh to suggest how we can help the kids to overcome this habit.

I am going to summarize the main idea of the report.

In the first part of the report the reporter Shikhti Sany stated, “Most of the times elders turn on the television for our kids. At the time of kids’ eating, sleeping or playing we don’t give our kids time, rather than make the habit of watching cartoons, through which the imagination power of kids’ can be destroyed that cared how many parents?” Then, he gave some advices of Professor Mehtab Khanom which can be followed to change the habit of watching too much cartoons. She suggested parents to emphasis on the term PARENTING. They can make a routine for their kids to watch television/cartoons. It will help them to make a habit of watching cartoons not to be addicted to it. If parents work outside, they can give time to their kids in the weekends, rather than only go to parties or make schedule for their refreshment at that time. They can also help kids to nourish their other talents like painting, singing, dancing or reciting. It will help them to be creative. The reporter mentioned the thought of one of the writers of Bangladesh named Selina Hossain, which is similar to the professor. Selina strongly believe that children’s creativity will help them not to watch more television. According to her, books are the best media which can help the kids. We can encourage our kids to read books or we can read it for them. It will help them to increase their imagination power –the world which will be their own and where is no place for any cartoon characters. Shikhti Sany concludes his article with this hope.

When I read the report, I felt that this is the topic need to be discussed. I agree with the reporter –the solution that he brought up. This is my opinion. What do you think?           

Part 2: ‘Cartoon culprits’ manipulating children’s food choice: The Guardian

March 4, 2009


The present post aimed at reviewing the reports published by ‘The Guardian’ in UK on the effect of Cartoon movies blaming food manufacturers to cynically manipulate the food choices of children by using cartoon characters such as The Simpsons, Spider-Man and Bagpuss, the Consumer Association said today in a scathing report.

            It identifies 18 “cartoon culprits” in a shopping trolley survey that found unhealthy levels of fat, sugar and salt in the products being promoted by the children’s characters.

            Bob the Builder, Scooby-Doo and Thomas the Tank Engine were among other characters featuring on unhealthy foods for children, according to the survey.

            The Incredibles, for instance, was licensed by Disney to promote Nestle Golden Nuggets, which contained 40g of sugar per 100g, four times the Food Standards Authority guideline for “a lot” of sugar content.

            Shark Tale characters were licensed by Dreamworks for Kellogg’s Frosties, which contained 38g of sugar per 100g and 1.5g of salt, both classified as a lot.

            Parents had expressed growing irritation about marketing methods, the association said.

“Parents felt really angry about the way they were being manipulated by the food industry,” said Nick Stace, the Consumer Association campaigns and communications director.

            A survey of 2,000 people found 77% thought using cartoon characters to promote food made it difficult for parents to refuse to buy unhealthy foods their children demanded.

            And 81% of adults thought celebrities and sports personalities should promote healthy foods.

“If David Beckham did an advert about an apple, telling them how good it is and listing its vitamins, all the kids would be screaming for one,” said one unnamed mother in a focus group who had a pre-school child.

            Which? expressed frustration that the Food Standards Authority had not yet released guidelines on healthy levels of fat and sugar for children. Only a guideline on salt had been issued.

            “The characters on the packaging change regularly to keep up with the latest film releases or favorites, but what’s inside is usually the same – food that are high in fat, sugar or salt,” the report says.

            “While some of these products are treats, an enormous range of everyday foods such as breakfast cereals, pasta, ready meals and foods for lunchboxes also carry endorsements aimed at attracting children.”

            Which? has released a food shoppers’ guide in the form of a laminated card detailing what constitutes high levels of ingredients. The information is available online and the association will distribute 10,000 cards outside supermarkets and shopping centers over the next few weeks.

            It says 10g of sugar, 20g of fat, 5g of saturated fat and 1.25g of salt is a lot.

The watchdog said it contacted entertainment companies about its concerns over licensing deals but met with a poor response.

            Which? said the government health white paper released last year, which flagged the possibility of legislation restricting marketing to children in 2007 if voluntary initiatives failed, was inadequate.

            “The proposed initiatives still largely rely on the goodwill of individual companies,” it said.

            Similar reports were published in the ‘Daily Telegraph’ too. In the report they claimed that cartoon characters promote unhealthy food to children. Adverts using cartoon characters like Tony the Tiger and the Dairylea Cow to target unhealthy food at children should be banned, the report said.


Review on Research Studies: Part 1

March 3, 2009


In my previous posts I tried to share my experiences on the effects of watching excessive cartoons or animated movies on children. The extent of harmful effects are so wide and deep that it is no more a personal issue, but has to be considered on global perspective. Many research studies are being conducted around the world, especially in Europe and America on these serious issues regarding children. Many reports have been published so far. In the next couple of posts I will review some of the research study reports published worldwide.


The site, from which I gather knowledge, is maintained by Thomas E. Radecki, M.D., J.D., who is a board-certified psychiatrist and lawyer. According to him, children adopt violent behavior because of watching excessive cartoons.  He mentioned in the site, “28 of 31 studies document at least some harmful effect from cartoon violence on normal children”. He stated, “Many studies found harmful effects on one measure or one group but not another. However, different studies have found measurable harmful effects on every type of child (e.g., boys or girls, aggressive children or all children). Some studies on TV violence have even found that otherwise advantaged children are the ones most harmfully affected by violent entertainment. This suggests that all types of children are affected, but that short studies, measuring only a limited range of behavior for a limited period of time, may detect only some of the effects.”


He experimented with 4300 children from six different countries and found that the children, who were required to watch some action cartoons, have started behaving brutally. Their violence included “hitting, kicking, choking, throwing, holding other children down, pushing, hurting animals, selfishness and anxiety. Sharing and school performance both decreased due to violent cartoons.”


Not only watching cartoons, but also comic books, fairy tales and adult humor are casing violence in children behavior. In some countries like U.S., violence in television is a common thing, means everybody takes it lightly. The research strongly recommended that many families never allow their children to watch these types of cartoons, but when parents are in office children take the advantage of that time.   


But the matter of hope is that there are many cartoons which are non-violent and pro-social that children love watching. We have to find the way to encourage our cartoon addicted children to watch those cartoons, instead of stopping watching cartoons. Only then, our children can adopt the positive side of cartoons.